
Now more than ever, there are people of all ages searching for what they are good at. Searching for what they should be doing. People that don't know their strengths. Like you, they are curious and eager but don't know how to direct their energy.
The word ‘entrepreneur’ can be very intimidating. Few roles in business attract as much interest and attention as entrepreneurship. Often characterised as the “rock stars” of the business world, entrepreneurs enjoy a reputation as freewheeling, innovative mavericks. This romantic vision of entrepreneurship is appealing but, like most stereotypes, wide of the mark.
Young people very well may lead the country in entrepreneurship, as a mentality. But when it comes to the measure of entrepreneurship as an activity, older generations are doing most of the work.
Changing the negative paradigm of aging and amplifying the economic vitality of people 50+ is not just a social issue; it’s an unprecedented global economic opportunity.
The word ‘entrepreneur’ can be very intimidating. Few roles in business attract as much interest and attention as entrepreneurship. Often characterised as the “rock stars” of the business world, entrepreneurs enjoy a reputation as freewheeling, innovative mavericks. This romantic vision of entrepreneurship is appealing but, like most stereotypes, wide of the mark.
Young people very well may lead the country in entrepreneurship, as a mentality. But when it comes to the measure of entrepreneurship as an activity, older generations are doing most of the work.
- The 55 - 64 age group has the highest rate of entrepreneurship worldwide
- A 60-year-old startup founder is 3 times as likely as a 30-year-old founder to launch a successful startup - and is 1.7 times as likely to found a startup that winds up in the top 0.1 percent of all companies
- Five years after startup, 70% of ventures established by 50+ entrepreneurs are still in operation compared to just 28% of enterprises launched by younger entrepreneurs
Changing the negative paradigm of aging and amplifying the economic vitality of people 50+ is not just a social issue; it’s an unprecedented global economic opportunity.
Why You Should Be An Entrepreneur

The analogy we like to use is building a fire. Most of your life you gather firewood. It’s not useful by itself, but it has potential. You keep gathering. You keep storing away information, memories, thoughts, opinions. You do this until one day you get a spark of inspiration and decide to start a fire. But how?
Our mission is to empower you with the necessary skills to survive and thrive in today’s rapidly changing world. Entrepreneurship is a learnable skillset that enables individuals to take advantage of all of the information, memories, thoughts, opinions, and experience that you have gathered. We teach you how to build the fire.
Our mission is to empower you with the necessary skills to survive and thrive in today’s rapidly changing world. Entrepreneurship is a learnable skillset that enables individuals to take advantage of all of the information, memories, thoughts, opinions, and experience that you have gathered. We teach you how to build the fire.